On Tuesday I shared with you a link to lead generation expert The Funnelholic’s The Marketing Hipster Dictionary, Part I. Today, he posted part two with some help of folks like The Lord of The Leads Tom Scearce (on Twitter @TLOTL) and Chris Jablonski (on Twitter @cjablonski). The Funnelholic certainly more than gets by with a little help from his friends, adding words like “Return on Contribution” and “Buyer Engagement.”
My favorite:
49. Trapping the chicken in the courtyard: A semi-obscure “Rocky II” reference/metaphor describing the relentless and often frustrating pursuit of repeatable marketing and sales success. “I feel like a Kentucky Fried idiot.” — Rocky Balboa (@TLOTL)
You can check out The Marketing Hipster Dictionary, Part II here.
Nice work guys!



Lead-gen and pop-culture aficionado all rolled into one. Now with 13% more funny!

Tom Scearce
on January 28 2010
Hey, Yo Snell: “Ain’t gonna be no rematch!!”